Domestic nitrogen fertilizer industry has been difficult for 5 consecutive years ahead. For the current situation of nitrogen fertilizer industry, the end of October, the National Chemical Ammonia Design Technology Center Station around the “speed up the transformation of new and old kinetic energy to promote innovation and development of nitrogen fertilizer” theme, held a special technical annual meeting in Jinan. Experts and scholars, corporate executives believe that the current nitrogen and fertilizer industry, the old and new energy conversion right time, the main point is to speed up the transformation and upgrading of the industry, research and development to promote new technologies to enhance product competitiveness, embarked on a more quality and efficiency of the new development track.
               Since the beginning of 2012, the nitrogen fertilizer market has continued to decline, product prices drop and then drop. Although the market price rebounded from the fourth quarter of 2016, the overall situation of the industry’s operational difficulties was not fundamentally changed. Shandong Chemical Fertilizer Industry Association, chairman of the China Nitrogen Fertilizer Industry Association senior adviser Yang Chunsheng pointed out that at present, the nitrogen fertilizer industry is facing a deep adjustment and target reconstruction, no longer rely mainly on land, equipment, credit these traditional power to engage in epitaxial development , But should rely on innovative thinking, innovative technology to enhance the connotation. “The newly concluded party of the Nineteenth has made a ‘new era’ of the important conclusions for the adjustment and development of China’s real economy pointed out the direction, but also fully in line with the current reality of China’s fertilizer industry.We must speed up the new and old kinetic energy conversion, The completion of the industry to adjust the tasks, scientific planning, innovative thinking. “Yang Chunsheng said.
               At present, the nitrogen fertilizer industry overcapacity, environmental pressure to increase the problem is very prominent, CNOOC Petrochemical Engineering Co., Ltd. Chief Engineer Wang Hanjie pointed out that the competitive factors in the nitrogen fertilizer market has begun to change from a single price competition to the product brand, technology, Services and other comprehensive competitive factors to expand. Industry growth, but also from high investment to scientific and technological innovation, management innovation, service innovation and transformation. Nitrogen fertilizer industry development, need to brainstorm, but also need to ignite the new thinking of innovation and development.

               Luxi Chemical Group Co., Ltd. General Manager Jiao Yanbin introduced the recent Luxi in the old and new energy conversion experience. He said that enterprises actively adjust the structure, transfer the way to supply side of the reform as the total starting point, adhere to the “safety, environmental protection first” concept, started the relocation of dangerous chemicals enterprises, to build Luxi characteristics of new chemical materials industry park , Vigorously adjust the product structure, fertilizer sales accounted for the proportion of the initial 95% to 20% below the current, chemical and chemical sales of new materials accounted for more than 80%. After the transformation of new and old kinetic energy, enterprises out of a “integration, intensive, park, intelligent” innovation and development of the road, to achieve the enterprise from chemical fertilizer to chemical, from the basic chemical to chemical new material transformation.
              National Chemical Synthetic Ammonia Design Technology Center Technical Committee Senior Consultant Xu Jingpan that Luxi, Hualu Hengsheng, Union Chemical Shandong nitrogen fertilizer business experience worthy of national study. They have achieved very good results in terms of efficient multi-generation, low consumption, breakthrough in a single product, improved product grade, added value, green chemical and parked roads. In addition, Jiangsu Linggu Chemical Company to focus on professional known, with economies of scale, technical equipment, financial burden, the comprehensive utilization of resources advantages; Jiangsu Huachang Chemical efforts to develop new fertilizer, 2016 new fertilizer revenue accounted for Close to 50%. These are nitrogen and fertilizer industry, the old and new models of kinetic energy conversion.